This is my first blog. I've always thought it was a good idea. It's just that inertia is such a powerful force that I always found something more important or urgent to do (like not start it!).
I'm not sure what I'm trying to achieve, if anything, but I just feel that I often meet people in my job that give me new perspectives on subjects I have long held fixed opinions on or others that just frustrate me with their closed outlooks. The area in which I am involved that provokes most of these polar opposite experiences is virtual events, virtual tradeshows, digital marketplaces, call them what you will. Hence the title for the blog 'Positively Virtual' - my optimistic and enthusiastic leaning towards a brave new world of events online.
My journey started in SL a few years ago and have 'dabbled' with the experience, read Tim Guest's "Second Lives", looked at a lot of virtual event platforms and am enthused by the possibilities for both social and business interaction. I've also had a degree of exposure to 'serious gaming'. This is such an exciting space, full of possibilities and innovation.
However, coming from a live events background I have always been convinced that eventually the 'perfect storm' of economic and green pressures, coupled with technological improvements in accessibility and quality of interaction, will drive a huge migration of events online. These events may replace or support real world events - a whole new debate in itself.
I am in two minds as to whether the future of online events is in generalist virtual worlds or on bespoke business event platforms - I see advantages and disadvantages with both. In all probability there is no right answer, each type of event should be taken as an individual case and as infrastructure and SL improves, and the choice of virtual event platforms increases, the medium for delivery can be selected to best suit the organisers (and visitors) needs.
We're seeing a lot of new platform offerings targeting the business and consumer events, I'm sure this will continue and grow, as will permanent virtual corporate destinations, shopping centres and economic communities etc.
An exciting space to be involved in........better than banking anyway!
However, coming from a live events background I have always been convinced that eventually the 'perfect storm' of economic and green pressures, coupled with technological improvements in accessibility and quality of interaction, will drive a huge migration of events online. These events may replace or support real world events - a whole new debate in itself.
I am in two minds as to whether the future of online events is in generalist virtual worlds or on bespoke business event platforms - I see advantages and disadvantages with both. In all probability there is no right answer, each type of event should be taken as an individual case and as infrastructure and SL improves, and the choice of virtual event platforms increases, the medium for delivery can be selected to best suit the organisers (and visitors) needs.
We're seeing a lot of new platform offerings targeting the business and consumer events, I'm sure this will continue and grow, as will permanent virtual corporate destinations, shopping centres and economic communities etc.
An exciting space to be involved in........better than banking anyway!
I hope I find a new sense of discipline and become a regular blogger, and hope my ramblings are of interest to at least a few.
Kind regards,
Jim.
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